DIGITAL MARKETING IN KENYA
In Africa, Kenya is regarded as the continent’s top centre for innovation and technology. It is widely acknowledged that Kenya’s ability to supply effective and cheap information-communications services depends on the construction of a large-scale telecommunications infrastructure, and this explains the rise of digital marketing in Kenya.
With ICT development in Kenya a lot of services are being digitised, and many Kenyan citizens are moving to the digital world and so are businesses and with this Kenyan marketing industry should also boost.
With digitalisation in Kenya, businesses in Kenya are starting to use digital marketing, but with so many digital platforms, it is a challenge for businesses to prosper and rank high on search engines and so on.
This is where we come in with the best marketing strategy for the Kenyan market.